Legislative Update – Protection of Personal Information Act (“POPIA”)
POPIA promotes the protection of personal information. All natural and juristic persons must be POPIA compliant by 1 July 2021. South African Fire and Medical Academy prioritizes the protection of you and your organization’s personal information, therefore, we will only collect, use, and retain your personal information, if there is a lawful purpose for doing so and we will follow the provisions of POPIA in doing so.
Personal information is information that identifies you or your organization,
SAFMA collects and uses personal information mainly to:
- Communicate and interact with its suppliers and customers. Communication may be done by email, phone, and post or online (through our website or social media platforms).
- Provide information or services that suppliers and customers may request from us.
- Improve our services by conducting research and surveys to obtain feedback from our suppliers and customers.
- Inform suppliers and customers about changes at SAFMA
SAFMA normally collects personal information directly from suppliers or customers or their authorized representatives. This is done by virtue of the existing contractual relationship between a supplier or customer and SAFMA. SAFMA may also collect your personal information from other sources, if POPIA allows for this to be done, for example, company registration information collected from the Companies and Intellectual Property Commission (CIPC), confirmation of VAT registration with SARS etc. Once there is no longer a lawful reason for keeping the personal information, the information will either be destroyed or “de-identified” (a process allowed in POPIA and by which information is deleted so that it cannot be linked to an individual or company).
SAFMA will take reasonably practicable steps to ensure that the personal information is complete, accurate and up to date where necessary. To enable SAFMA to do so, SAFMA requires that you promptly notify us of any changes to your personal information.
SAFMA has put in place technical measures and industry best practices to safeguard personal information against access by unauthorized persons, unlawful disclosure, or breaches.
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